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Crown's electric lift trucks are employed on a day-to-day basis to carefully redistribute storehouse materials and goods. The corporations complete product line includes manual propelled pallet stackers and lift trucks, power pallet stackers and lift trucks, counterbalanced sit down and stand up lift trucks, narrow-aisle turret trucks, narrow-aisle reach trucks, and order picking equipment.
Environmental conservancy and preservation are an extremely important part of the Crown philosophy. Decades of thought leadership have allowed Crown to assist customers whilst improving the natural environment. ISO 14001 certification has been attained for company management and environmental efforts in manufacturing. Crown has proudly achieved numerous awards and recognitions for its preservation efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
History – 1930 to 1950
Crown Equipment Corporation was born in the rural American community of New Bremen, Ohio, USA. The business has grown from a one-room outfit into a globally recognized organization, currently considered to be the 7th largest forklift producer on the planet.
The Crown company was founded in 1945 by two brothers, Allen A. Dicke and the late Carl H. Dicke. Carl’s son and Chairman Emeritus, James F. Dicke, joined the family company later on that same year. At present, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company Head these days, becoming the fourth generation of the Dicke descendants to uphold this position.
Crown first started with a small clientèle developing temperature controls that they manufactured for coal burning furnaces. The assembly of these control items took place in a former hardware store based in New Bremen, Ohio, where Crown’s center of operations presently remain.
By the year 1949, Crown moved into the production of rotators for antenna due the increased interest in televisions at the time. The product was able to improve the image and signal quality. The company’s profitable move enabled them to become a leading maker of units until 2001. The company ceased production in October after a decline in the worldwide demand for television antenna rotators.
Crown History -1950's to 1975
In the early 1950’s Crown diversified into the production and restoration of electronic and mechanical parts for government and private market. Following numerous successful bids within a brief period of time, the company had developed a reputable business in this field.
With such versatility and achievement, Crown was able to diversify its production to embrace materials handling equipment. Crown started the assembly of forklifts and lift trucks in 1957. The company believed the industry demanded a smaller line of top-quality quality lift trucks. Crown promptly fashioned an exceptional series of contemporary equipment and swiftly grew to be the most rapidly evolving materials handling organization with its collection of merchandise.
In 1966, Crown ventured outside of the US materials handling marketplace and into Australia. Sydney, Australia is home to the regional headquarters and currently leads Crown’s Asia Pacific service, sales and advertising and marketing teams. Crown remains an unwavering market leader these days, supported by exceptional service, solid sales and strong production operations.
Two years later, Crown had moved into the European markets by buying up an Irish production plant from a German Company, Steinbock. There they started to assemble PTH hand pallet trucks. Later on that same year, Crown began their first London operation stationed nearby Heathrow Airport. The sales and service operation of Crown’s comprehensive forklift line was offered in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing forklifts across Europe through independent dealers.
Crown History - 1975 to Current Day
Crown at the moment has a large network of Crown-owned and independently-owned sellers in various key global markets delivering a vast fleet of electric forklifts. They are accountable for managing the company’s product sales and service.
There is Corporate facilities in Munich, Germany and in New Bremen Ohio, which offer promotional sales and national marketing support to all of their sellers and sales personnel. Crown dealers and sales personnel are trained in-house in numerous disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and offers purchasing, marketing, engineering and design functions for India, Africa, the Middle East along with Europe. The diverse family of global dealers and Crown-owned dealers successfully operate in nearly 100 foreign city environments.
Crown has established 6 manufacturing locations in the United States that consist of: New Knoxville; Celina, Ohio; Greencastle, Indiana; Kinston, North Carolina; Fort Loramie, Ohio; and New Bremen, Ohio. Serving their growing overseas markets, Crown has manufacturing facilities in Sydney, Australia (since 1966); Queretaro, Mexico (since 1973); Roding, Germany (since 1986); and Suzhou, China (since 2006). Crown also owns branch sales and service center operations in over 30 locations in the USA. International branch sales and service center operations consist of locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
